CHINA LTD
Company number 16388602
Trade Shows Fail Because They Aren’t Treated Like Sales Funnels
You wouldn’t spend £50k on paid ads without tracking. So why run trade shows that way?
→ No qualification
→ No demos
→ No sales
No Attributable ROI
Trade Shows Should Be Your Highest-Converting Sales Channel
→ Live demos with high-intent buyers
→ Same-day deals
→ Predictable pipeline
Attributable ROI
We Turn Trade Shows Into A Revenue Engine
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Drive prospects into qualification funnel.
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Deliver personalised live demos.
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Convert leads on the day.
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Track every funnel metric.
Run Trade Shows Like A Sales Funnel
More demos × better conversion = revenue
Close Deals
|
Build Pipeline
|
Grow ROI
|
Close Deals | Build Pipeline | Grow ROI |
What We Handle:
Strategy & Planning
Audit past events and establish your ROI baseline
Identify bottlenecks and opportunities
Build a repeatable event strategy optimising for revenue
Design & Build
Design high-conversion booths tailored to your sales flow
Prioritise modular setups for speed and repeatability
Manage construction from assembly to teardown
Logistics & Execution
Handle shipping, regulations, carnet, and documentation
Set up and manage all event tech onsite
Coordinate with organisers and secure optimal booth locations
Data & Performance
Track every buyer interaction from first touch to close
Implement live metrics, dashboards, and attribution tools
Optimise performance across events with post-show analysis
Training & Staffing
Train your reps on qualification, demos, and objection handling
Deploy on-site staff to run booth, e.g. internationally
Provide scripts, offers, and playbooks that convert
We Own Your Trade Show Function
It’s like hiring a full in-house team, without the overhead
→ We work hand-in-glove with your sales, marketing, and demand gen teams
→ You set the goal. We build, run, and optimise the whole system
→ We turn your go-to-market strategy into pipeline - live, on the floor
We Work Exclusively With
Series B+ Horizontal B2B SaaS Startups
Growing rapidly and seeking a new revenue channel
Scaling aggressively to 20+ trade shows a year
Focused on using trade shows for revenue, not brand
Contact us.
hello@exhibitionlabs.co.uk
Number: +447507134642
WeChat: GeorgeBradshawUK
Company number 16388602
