Built exclusively for software & SaaS Design · Build · Install · UK & Europe

Stands that generate pipeline.

We design and build trade show stands for B2B software and SaaS companies — and nobody else. Every build is planned around demos, meetings and sales.

The Rippling stand at Slush 2025, Helsinki — a curved island stand with backlit header, demo screens and crowds of attendees Rippling · Slush 2025
Recent builds
Slush Helsinki IBC Amsterdam UNLEASH PARIS CIPD London HR Tech London HR Technologies Paris
Who we build for

Software & SaaS only.

Every stand we've built has been for a company selling software — so we know how your buyers walk a show and what your sales team needs back.

We speak pipeline

MQLs, SQLs, S2s, CRM sync. Your sales team's language, not an events brochure's.

Built for live demos

Demo pods, screens, power and connectivity planned in from the first render.

We know the circuit

Slush, IBC, CIPD, HRcoreRewards, HR Tech. The shows where software gets sold.

Clients

Trusted by venture and PE-backed software.

Rippling HR & payroll
Series GUp from $13.4B at Series F
$16.8B
Valuation
$450M
Raised · May 2025
Rightsline Rights & royalties
Growth equity · HgPE-backed · Klass Capital since 2020
$500M
Raised · May 2026
300+
Enterprise customers
01 — Results

~$730K in pipeline from a single show.

We judge a stand on what it hands back to your sales team, not on how it photographs. Lead capture, demo flow and meeting space are planned before a single panel is printed.

~$730K
Pipeline generated
301
MQLs
40+
SQLs
24
Direct S2 opportunities
02 — Selected work

From shell scheme
to custom island.

All projects
The Rippling stand at Slush 2025, Helsinki — a curved island stand with backlit header, demo screens and crowds of attendees
Rippling Slush 2025 · Helsinki
The Rightsline stand at IBC, Amsterdam — blue meeting room with Rightsline branding, demo screen and visitors
Rightsline IBC 2026 · Amsterdam
The Trusaic stand — a purple EU Pay Transparency Software backdrop with a branded counter, staff and visitors
Trusaic HRcore Rewards 2026
The Leena AI stand — blue panels with Agentic AI Colleagues branding, a merch counter and visitors in the aisle
Leena AI HR TECH LONDON 2020
03 — Services

One team, brief to dismantle.

Design, build, freight and storage under one roof. One point of contact, one invoice.

Design

01

See the stand exactly as it will stand on the floor before anything is made.

  • Concept design
  • 3D visualisation
  • Stand layout
  • Graphic design

Install

02

Empty floor to show-ready. Our crew builds, wires and cleans — then takes it down.

  • On-site build
  • Project management
  • AV & electrics
  • Dismantle

Transport

03

Stands, graphics and kit moved across the UK and Europe, booked around venue slots.

  • UK & EU freight
  • ATA Carnets
  • Delivery scheduling
  • Venue coordination

Storage

04

Built to be used again. Stored, refurbished and checked before every show.

  • Stand storage
  • Reuse & refurb
  • Swag storage
  • Pre-show checks

Next show on the calendar? Let's plan the stand.